Skills I'm Developing
As I grow into my career in marketing, I’m focused on sharpening a set of versatile, high-impact skills that bring value to teams and brands. Here’s what I’m building!
1
Content Creation
Crafting clear, compelling content that fits the platform and tells a story - whether it's social posts, blog copy, or campaign messaging.
2
Brand Strategy
Learning to build and maintain a strong digital presence, manage online communities, and develop content strategies that drive engagement.
3
Social Media Management
Understanding what makes a brand tick - and how to position it for growth through research, messaging, and visual cohesion.
4
Pitch Deck & Presentation Design
Designing clean, persuasive decks that communicate big ideas simply and effectively - from startup concepts to client-facing strategies.
5
Email Marketing
Learning how to craft emails that people actually want to open, from subject line to CTA, and how to build campaigns that convert.
6
SEO & Keyword Strategy
Understanding how search engines work and optimizing content to rank higher, reach the right audience, and drive organic traffic.
7
Market Research & Consumer Insights
Digging into audience behavior, trends, and preferences to inform decisions and build strategies that truly resonate.
8
Creative Campaign Development
Building the ability to take a big idea and shape it into a multi-platform campaign with messaging, visuals, and timing that work together.